Beanjar Digital - Digital Marketing & Social Media Specialists in Guernsey

Archive

Tracking: 5 Of The Best

Tracking the performance of your website is paramount to understand how it's performing, what's driving revenue and ensuring ROI on your marketing activity. Below, we've compiled a list of what we believe are the ten best platforms for tracking and their benefits. Google Analytics A no-brainer for any website, Google Analytics is a ...
Alexander Daniels Offshore

Conversion Tracking: The What and The Why

What is conversion tracking? Conversion tracking, as it says on the tin, is the act of tracking conversions. To start, you’ll need to ensure you have an analytics package on your website (we’d recommend Google Analytics , it’s free and covers everything you need) and then to define what a conversion ...
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